Alterna Archives

Estetica Magazine

The online Hair Magazine leading on the planet. Previews on new products, information on international trade fairs, techniques, in-depth inquiries, and insights into the latest hair trends and fashion ideas.

The most Read

Men’s facial shapes: Barberino’s guide to enhance every face

Professional tips Gary Kelly - 17 August 2021

Education at its Best: Countdown to R+Co’s Electric House 2019!

Academies & classes Gary Kelly - 24 September 2019

Choose the Colors for your Salon: Top Tips & Common Mistakes to Avoid

Design Gary Kelly - 16 July 2017

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Tag: Alterna

Feeling Festive – Style Ideas for the Pre-Christmas Party Circuit

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upLIFTING Hair Ritual – Find Yours!

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Top Hair for Volume: Cut/Style Combos!

New Restore Collection by Alterna

Henkel Hair Professional Brands launch “BCU” Salon Support Program

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An Inside Look at the New Henkel Academy of Hair in Los Angeles

Get the Look: Kylie Jenner’s Sleek Vibes by Andrew Fitzsimons