Once again revolutionizing the beauty industry, Farouk Systems, Inc. unveils the CHI Harmony Collection 2025.
As a leader in the beauty industry, Farouk Systems, Inc. is ever-evolving, and recognizes the importance of making a statement. Farouk System’s Mego Ayvazian, Vice President of Education and Shows, is proud to introduce the 2025 CHI Harmony Collection. This stunning assortment of the most coveted hairstyles, blending innovation, elegance, and versatility redefines modern beauty standards.
Mego’s inspiration utilized nature’s harmony—sunsets, sunrises, and the rhythmic motion of the sea—to create the CHI Harmony Collection. Featuring salon-friendly yet expressive styles – from chic, effortless waves to...
The Professional Beauty Association announced the Beacon Class of 2025. This newest group of emerging talents is poised to shape the future of the industry.
The Professional Beauty Association (PBA) proudly announced the Beacon Class of 2025. This newest group of emerging talents is now poised to shape the future of the industry.
The Beacon Program is a transformative initiative by the Professional Beauty Association (PBA). The program provides students with an unparalleled opportunity to connect with industry leaders and mentors. By offering direct access to renowned experts, the Beacon Class of 2025 will gain the skills, insights, and relationships. This...
Sam Villa has designed three days of the ultimate educational experience from both industry icons and next generation artists at America’s Beauty Show 2025.
“Preparing for the future helps build confidence, reduces anxiety and allows you to maximize opportunities so you can GROW,” explains Sam Villa, Co-founder and Chief Creative Officer of his namesake company and Global Artistic Ambassador for Redken 5th Avenue. This year at America’s Beauty Show (April 5-7), Villa has designed three days of the ultimate educational experience from both industry icons and next generation artists taking the industry by storm…all on the same stage…all with a focus on building...
milk_shake introduces the new and improved "milk_shake moisture & more collection" for clients who would like visibly fuller, stronger and healthier hair,
For clients who have dry hair but would like visibly fuller, stronger and healthier hair, milk_shake introduces the new and improved milk_shake moisture & more collection.
Formulated in milk_shake’s Italy-based laboratories, these improved products are enriched with niacinamide, hyaluronic acid and organic papaya extract.
Niacinamide is a powerful antioxidant that neutralizes the harmful effects of free radicals and helps to deeply nourish hair.
Hyaluronic acid penetrates the hair structure and restores its moisture balance.
Organic papaya has a volumizing effect and leaves...
This pioneering bond-building brand redefines hair health with a new brand identity, groundbreaking innovations in scalp care, and a commitment to empowering stylists worldwide.
OLAPLEX Holdings, Inc. (“OLAPLEX”), the foundational health and beauty brand and pioneer of bond-building hair care, is entering a bold new chapter rooted in its legacy of category-creating science and inspired by the creativity and the passion of professional stylists. Born in the lab and made famous in the chair, OLAPLEX has spent the last decade transforming hair health from the inside out with its innovative Complete Bond Technology™, renowned for its unmatched ability to repair...
Time is money - and this is especially true in business. Salon businesses are increasingly looking toward management software like Timely to keep everything organized and on track.
Digitalizing your salon can save you both time and money - no doubt about it. When I reached out for more recommendations and information, an Estetica fave - Michael Haase, sent me a rave review of the system he chose to adopt to keep his busy international schedule on track.
A rave review!
Michael, owner of PlatinumBlack Salon in Los Angeles, shared his experience with us. “When I launched my first salon...
