Beautynova Americas welcomes Bassett Salon Solutions, broadening its distribution network and delivering premium haircare brands to the Western United States.
Beautynova Americas, the home of premium haircare brands milk_shake, DEPOT, and Medavita, continues its expansion. They welcome Bassett Salon Solutions, adding the Western United States to their distribution network. Bassett Salon Solutions introduces milk_shake, a viral sensation, offering high-performance color, care, and styling products. This brand merges haircare with self-care, delivering an indulgent experience through delightful scents and textures.
Elevating Grooming Experiences
Bassett Salon Solutions also provides DEPOT, a robust portfolio of grooming products for hair, scalp, and beard care. DEPOT enhances...
On March 23rd, the heart of New York City pulsed with artistic energy as the Hairbrained Video Awards 2025 (HBAs) took center stage at the stylish Rumi Event Space.
The Hairbrained Video Awards 2025 brought together hundreds of top-tier professionals from the global craft hairdressing community to celebrate innovation, creativity, and technical excellence in hair artistry. Now a staple on the creative calendar, the HBAs have become a beacon for stylists who not only master their craft but also excel at translating it into compelling visual content. This year’s competition was fierce, with entries showcasing outstanding originality and storytelling across...
Hair artist Jessica Bellanti celebrates the grand reopening of her newly remodeled Bellanti Salon in Portsmouth, NH, promising a fresh, luxurious experience for clients.
Hair artist Jessica Bellanti is thrilled to announce the grand reopening of her beautifully remodeled Bellanti Salon, now welcoming clients in Portsmouth, New Hampshire. This exciting new chapter marks a significant "reinvention" for Jessica, who brings nineteen years of dedicated experience to this revitalized space. Drawing upon her extensive career, she has meticulously crafted the salon to be a haven of style and comfort for both her valued clients and her talented team.
Prime Location: Setting the...
Wella Professionals New ULTIMATE SMOOTH is the haircare regimen that offers a multi-benefit solution that both smooths and nourishes the hair from the inside and out, with instant, long lasting performance.
ULTIMATE SMOOTH by Wella Professionals is a real gamechanger for dry, dull and frizzy hair. It doesn’t just nourish the hair, but smooths it too. The collection includes a Shampoo, Conditioner, Mask and Miracle Oil Serum - a powerful leave-on treatment. Thanks to its advanced patented technology, it delivers an incredible 96 hours of frizz control**, with up to 85% smoother hair*** and silky shine.
Hear What the Experts Say:
According...
From March 28th to April 5th, 2025, the International Hairdressing Awards embark on an exciting global journey to celebrate the best in the industry!
Mikel Luzea, IHA founder and director, together with Sergi Bancells, global ambassador of the International Hairdressing Awards, will personally visit each winner around the world to deliver the news in an unforgettable surprise!
True to the spirit of honoring creativity on a global scale, the IHA 2025 World Tour will share these unforgettable moments live with the entire hairdressing community. The winner announcements for each category will be streamed in real time via Instagram on the official account @ihawards – this year, each...
Anna Pacitto once again showcases her visionary artistry with 'Audace', a collection that redefines boldness in hairdressing while staying true to the essence of timeless beauty.
With 'Audace', Canadian hair icon Anna Pacitto invites hairstylists to challenge conventions, embrace individuality, and craft looks that exude both confidence and elegance.
'Audace' conveys a sense of daring, boldness, yet eternally classic with courage in expressing oneself through distinctive and sometimes unconventional beauty choices. It suggests pushing boundaries, embracing unique styles, and being adventurous in one’s approach to beauty and fashion.
'Audace' encourages individuals to break free from traditional norms to explore new, creative ways...
