Rapture Hair Extensions, one of the UK’s leading real hair extension suppliers, has partnered with Recycle My Salon, the pioneering not-for-profit initiative led by the HBSA (Hairdressing & Beauty Suppliers Association).
The partnership between Rapture Hair Extensions and Recycle My Salon provides a sustainable solution for the disposal of hair waste. This further enhances the brand’s commitment to sustainability and environmental responsibility.
Recycle My Salon specialises in the collection and repurposing of hair waste from salons across the country and with currently around 99% of hair cuttings going to landfill, this new partnership will ensure every strand of hair used in Rapture Hair Extensions contributes to a greener and more eco-friendly hair industry.
Minimising Environmental Impact
Through this partnership, Rapture Hair Extensions will provide its salons with dedicated hair waste collection bins, allowing stylists to easily collect and deposit the hair clippings. Recycle My Salon will then collect the hair waste on a regular basis, transporting it to a unique In-Vessel Composting system for repurposing into a valuable, eco-friendly fertiliser.
“Rapture Hair Extensions has made a commitment to helping the industry minimise its impact on the environment and we are therefore very happy to partner with Recycle My Salon,” said Director, Nick Allen. “This will enable us to take a significant step towards ensuring hair salons divert hair waste from landfill and achieve a more sustainable future.” They are made from 100% human remy hair, are designed to last between 6 – 8 weeks before a quick and easy removal, re-application and styling. The quality of the real hair piece means that the extensions are reusable for between 3 – 9 months, depending on aftercare and maintenance.