25 June 2025

NYFW How-To: Custo Barcelona’s Look by Tomo Jidai for Alterna Haircare

Learn how stylist Tomo Jidai for Alterna Haircare along with the Alterna Global House of Experts (AGHE) and Alterna Haircare Creative Team created the hairstyles for Custo Barcelona’s Fall/Winter 2016 show, where individuality is king.

Get the Look!

1. Starting with damp hair, apply Alterna Haircare Caviar Miracle Multiplying Volume Mist. On thinner hair, substitute with Alterna Haircare Bamboo Weightless Whipped Mousse to add additional volume.
2. Rough dry hair with fingers, no brush.
3. Spritz in Alterna Haircare Bamboo Beach Summer Ocean Waves Spray and work into hair to create texture.

Photos: IMAXtree.com (catwalk) / Kevin Hatt (backstage)

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