Renowned British hairdresser Christian Wiles unveils ‘Toxic Beauty’: a bold fusion of color and environmental commentary.
Christian Wiles’ latest collection, ‘Toxic Beauty’, draws inspiration from an unexpected and unsettling source: the world’s most contaminated lakes and rivers. Despite their toxicity, these bodies of water reveal an eerie and mesmerizing spectrum of colours—each shade born from chemical pollutants and industrial waste. Wiles reimagines this paradoxical beauty, translating the vivid yet dangerous hues into striking hair colors that challenge perceptions of both artistry and awareness.
With ‘Toxic Beauty’, Wiles delivers a provocative message that merges high fashion with environmental consciousness. The collection’s palette mirrors the surreal visuals of polluted waters: shimmering metallics, iridescent greens, and deep, unnatural blues. Each look embodies the tension between allure and hazard, inviting viewers to confront the fragile relationship between human impact and nature’s resilience.
Beyond its visual spectacle, ‘Toxic Beauty’ stands as a call for reflection—transforming the overlooked devastation of ecological damage into a conversation piece within the creative world. Through precision techniques and fearless creativity, Wiles not only showcases technical mastery but also uses hairdressing as a platform for storytelling and activism.
This collection is a testament to how beauty can emerge from unlikely places, redefining boundaries and urging both stylists and audiences to see artistry—and our environment—through a more critical lens.








Credits
Hair: Christian Wiles at Wiles Studio, Northampton
Make-up: Abbie Beautement
Styling: Rosie Briscoe
Photography: Desmond Murray