24 June 2025

The Bloom Promise: Uniting Teams for Great Hair Across the UK

The Bloom Promise unites geographically diverse salons. Leaders gather in Glasgow, solidifying their commitment to delivering exceptional hair experiences.

The Bloom Promise

The Bloom Promise is more than just a slogan. It’s a commitment to excellence in hairdressing, a dedication to providing top-quality services and creating a positive and supportive environment for both clients and staff. Recently, the leadership team of this collection of independent salons across Scotland and England gathered in Glasgow to reinforce their commitment to The Bloom Promise.

A Driving Force

Sheona Will, owner of Bloom Salons in Aberdeen, JR Slane, creative lead of Slane Hairdressing in Glasgow, and Andrew Barton, Group Brand Lead of and UK Creative Ambassador for Keune, are the driving force behind The Bloom Promise. They share a passion for hairdressing and a vision for a collaborative and supportive network of salons.

A Vision for the Future

The meeting in Glasgow provided an opportunity for the leadership team to discuss the challenges and successes of the business. They focused on the four pillars of community, education, excellence, and sustainability. These pillars guide the salons in their mission to provide exceptional hairdressing services while fostering a positive and inclusive environment.

“The Bloom Promise is about creating a culture of excellence,” says Andrew Barton. “It’s about supporting each other, sharing knowledge, and always striving to be the best we can be. We want to create a community where everyone feels valued and respected.”

A Shared Commitment to Excellence

The Bloom Promise is a testament to the dedication and passion of the leadership team and the talented stylists across the UK. It’s a promise to deliver exceptional hair experiences and to continue pushing the boundaries of hairdressing.

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