Andreia Professional, Portugal’s trusted colour specialist since 1987, has officially launched its innovative professional hair portfolio into the UK market.
In partnership with Grafton International as the official distributor, the Andreia Professional UK rollout introduces a comprehensive range of colour, care, and styling products to UK wholesalers, empowering hair professionals with high-performance solutions at competitive prices.
This strategic expansion builds on Andreia Professional’s decades of expertise in colour innovation, combining superior performance with sustainability. The brand’s Vegan Colouration, Lighteners, and Developers are standout offerings, along with unique innovations like the Color Speed Accelerator Oil—an essential for modern salons. This revolutionary product reduces colour processing time by 50%, offering a valuable solution for time-pressed colourists navigating the demands of a challenging economic climate.
Andreia Professional also takes salon colour care to the next level with its Post-Colour Co-Wash, a dual-action cleanser and conditioner that nourishes, protects, and enhances the vibrancy of freshly coloured hair while restoring the hairs healthy pH. Designed for professional backwash use, it delivers healthy, radiant results while maintaining the hair’s strength and softness.
Beyond the salon, Andreia Professional offers a comprehensive range of at-home care solutions, including the Neutralising Shampoo, which helps neutralise unwanted tones and extends the life of salon colour as well as Colour Dry Shampoo for drying up oily roots without compromising flawless colour.
Andreia Professional is deeply committed to sustainability, offsetting its carbon emissions, and using fully recycled packaging where possible. These eco-conscious practices align with the values of today’s hair professionals and their clients. This ensures that salons can offer top-tier results while minimising their environmental impact.
Hero Products for Hair Professionals
Andreia Professional’s product innovations elevate salon services, including:
- Coloration: High-performance, vibrant colour with a conscience. This includes Permanent, Permanent Powered Blonde, Permanent 0% Ammonia, Demi Permanent and Temporary Direct shades.
- Lighteners: Offering up to 10 levels of lift with fibre protection through advanced Plex and Keratin technologies.
- Color Speed Accelerator Oil: A salon must-have, reducing processing time by 50%.
- Care and Styling Range: Designed for backwash treatments and retail, offering professional-grade solutions to meet every client’s needs.
Andreia Professional is now available in the UK exclusively through Grafton International