This is ‘Urban Iconic’, a bold and creative hair collection born from a unique collaboration between four hairstylists who usually compete against each other.
As participants in the Global Creative Awards by Kao Salon Division, the four hairstylists behind the ‘Urban Iconic’ collection spent years competing against each other on the global stage. However, during a trip to Chicago for the awards, they had a groundbreaking idea: instead of competing, they chose to collaborate. Drawing inspiration from each other’s unique skills and creative visions, they united to craft a collection that celebrates individuality, bold artistry, and the transformative power of teamwork.
This collection showcases four distinctive looks, each with its own story:
- Classic Bob in Purple Shades: A sleek, modern bob brought to life with vibrant purple tones and a colorful twist.
- Long Orange Hair with Blonde Block Color: A statement look blending fiery orange with sharp blonde highlights and an edgy fringe.
- Mushroom Blonde Bowl Cut: A reimagined bowl cut featuring mushroom blond tones with soft green accents.
- Structured Curls in Earthy Tones: Strong, defined curls in warm brown and copper hues, shaped into a bold square silhouette.
Urban Iconic was brought to life by the collaborative efforts of hairstylists:
- Jessica Price (Haarstudio Infinity)
- Jeffrey van Loon (Beaucoupe)
- Isabel de Koning
- Jeffrey den Dikkenboer (Hier en Dhaar)
This project wouldn’t have been possible without the incredible contributions of:
- Photography: Petra Holland
- Make-up: Darien Bouma
- Styling: Ashley Veraart