Discover the NEW JOICO Scalp Vitality range, featuring clinically tested formulas that preserve the scalp barrier’s delicate balance, ensuring optimal scalp and hair health.
Scalp Vitality™ is the new range from JOICO®, a brand committed to redefining healthy hair. This routine features clinically tested formulas inspired by the skinification trend in haircare. The products are designed to preserve the delicate balance of the scalp microbiome, the scalp barrier, ensuring optimal scalp and hair health.
How It Works
The secret to a healthy scalp is a balanced microbiome. It consists of microorganisms that act as a protective barrier, shielding it from pollutants and...
Discover how Honey Putty transforms styling routines with New Zealand Manuka honey and scalp care benefits.
Honey Putty by Fatboy introduces an innovative dual-purpose approach to hair styling that combines medium-hold styling with active scalp treatment. This groundbreaking product harnesses the power of New Zealand Manuka honey, paw paw, and kiwi extract to create soft, flexible hold while nourishing both hair and scalp with every application.
The styling putty delivers natural texture with a matte finish that works beautifully on short to medium-length styles. What sets Honey Putty apart is its ability to provide styling performance while simultaneously addressing scalp concerns,...
Pravana introduces two new ChromaSilk HydraGloss shades, Pearl & Smoke, to perfect platinum and gray hair.
Launching in August 2025 these icy, luminous additions to the HydraGloss line (formally 10P (Extra Light Pearl Blonde) and 10S (Extra Light Smoke Blonde) specifically help stylists maintain brilliance and neutralize unwanted brassiness and yellow tones. With these new shades, the brand’s level 10 offerings now total five.
What The Pros Are Saying
The new shades are already making waves in the professional community. Los Angeles-based Celebrity Colorist Jess Gonzalez shares her excitement about the new additions. "What I really loved about the new PRAVANA HydraGloss 10P...
The new Airforce Heatsync Fusion dryer sets a new standard for professional styling with its all-in-one technology, engineered for the entire family.
BOX90210 Powered by O2 PROFESSIONAL introduces the Airforce Heatsync Fusion Hair Dryer—a groundbreaking advancement in professional hair care. This new dryer combines cutting-edge technology with intelligent engineering to deliver fast, precise, and ultra-safe styling for adults, infants, and even pets.
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Redefining the Professional Dryer
At its core, a high-speed 110,000 RPM brushless BLDC motor drives powerful airflow while preserving hair health. This motor, paired with 150 million/cm³ concentrated ion technology, reduces static, enhances shine, and locks in moisture. The entire...
A new treatment hair colour that promises long-lasting vibrancy without compromising hair health, or its look and feel.
Plant-derived hair care company, Aveda, has launched Full Spectrum Demi-Permanent™ Vegan Treatment Hair Colour, introducing a groundbreaking, patent pending technology. This innovative approach to hair colouring, a first in the industry, focuses on optimising colour deposition for long-lasting vibrancy without compromising the look and feel of the hair's health. The result is more radiant, healthier looking hair that is up to three times smoother and five times shinier.
The Science Behind a New Technology
For over six years, a dedicated Professional Hair Care...
Revolutionise your salon's colour business with Colourstart's enhanced digital platform, simplifying professional allergy screening and compliance.
Colourstart has transformed salon allergy testing, and its newly revamped digital platform now offers unprecedented efficiency for professional colour businesses. This innovative system combines a universal testing method, compatible with any colour manufacturer, with fully auditable Passport technology, providing the essential digital footprint salons require for professional allergy screening. The latest advancements, driven by direct user feedback, promise to significantly save time, enhance client visibility, and alleviate day-to-day administrative burdens.
Enhanced Digital Passport
The revised digital Passport incorporates new features for seamless navigation and client management,...
