21 June 2025

Additional Lengths Group Supercharges Expansion with Key Commercial Director Hire

Additional Lengths Group welcomes Nicki Milner, a seasoned industry leader, to drive its ambitious expansion strategy.

Additional Lengths Group has announced Nicki Milner as Commercial Director. This is the latest in a slew of senior hires for the UK’s fastest growing hair extension specialist and owner of pro brand Remi Cachet and consumer marketplace AdditionalLengths.com. 

With 25+ years in the hair and beauty industry, Nicki Milner joins from Cloud Nine, where she led commercial and digital operations for 15+ years. She previously held roles at, ghd, as well as MDV Distribution Netherlands. 

A New Era of Growth

Nicki joins at a critical juncture for the high growth business across the EU and USA. Founder Victoria Lynch announced the arrival of Lisa Jackson as CEO in January 2025 taking the North East based business to global new heights following investment from Growth Partner, the investor back by entrepreneur Richard Harpin. 

I couldn’t be happier to have Nicki join our thriving business,” said Victoria Lynch. “There aren’t many businesses who have achieved a revenue of £20m net, without a sales team. Nicki’s vast experience in the pro and consumer space will be instrumental in scaling our operations”. 

“I’ve long admired the strategy of Victoria and the team at Additional Lengths and Remi Cachet,” added Nicki. “Everything I’ve learnt about the business so far shows that I’m embarking on a really exciting phase. I’m looking forward to joining the power duo Victoria and Lisa and working alongside an incredible talented team”. 

Focus on Expansion

Nicki Milner starts at Additional Lengths Group with immediate effect, and a focus on the expansion of the brand across the USA. 

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