The STMNT Effect collection is a celebration of those who have bold, authentic statements to make. It also represents a commitment to creativity by individuals who stand up for what they believe in.


A testament to commitment to creativity, each look in the STMNT Effect collection is a result of a truly collaborative approach, where creatives and innovators joined forces to craft something extraordinary. They poured their inspiration, knowledge and passion into every aspect of pushing boundaries.






The STMNT Effect. Creative Director: Charles Rose Hair Team: Wez Jones, Heartbreak Barber; Luke Hartley, Club Thirteen; Wesley Luiz, Innovation Barbers Assistants: Will Taylor, Taylors Co; Luke Nancollis, Crate Cheshire; Kasey Lee-Carmichael, Club Thirteeen; Juan Pablo, Innovation Barbers Photographer: Michael Young Make-up: Claire Evans