Video Alert! How To: Beige Blonde Color Correction

Blonde is a complex creature. It can be gold… honey… platinum… and, sometimes, a clever combo of all of them.

So when Joico Global Artistic Team Member, Mark Mileti, is faced with a blonde color correction, he skips traditional two-tone looks with lightener; and instead, uses five different formulas from Joico’s LumiShine Color Collection to create the most stunning, multidimensional beige-blonde hair color.