Wella Professionals and ghd once again have partnered with Victoria Beckham for her SS25 show at Paris Fashion Week to create a sleek and polished hair look. Lead hairstylist Anthony Turner unveiled a fresh, as well as effortless hair look for Victoria’s collection.
High shine was the word of the season backstage at Victoria Beckham SS25 in Paris, with an emphasis on strong and healthy hair. This season Victoria Beckham and Anthony Turner together created hair that was beautiful texture, opting for a low ponytail.
Victoria Beckham SS25 in Paris showcased refined, elegant hair, thanks to the groundbreaking ghd chronos styler and the revolutionary Wella Professionals ULTIMATE REPAIR range. The models’ flawless looks began the night before with the newly launched Ultimate Night Repair Serum, which repaired and protected their hair overnight, ensuring the models were runway ready. The new ghd chronos uses an intelligent algorithm to identify how the tool is being used, to optimize heat and power delivery for ultimate performance.
“This season was all about a fresh and elevated look,” said Victoria Beckham. “We went for a low ponytail that has a high gloss look, achieved using the Wella Professionals Ultimate Repair range and the new ghd Chronos Styler. I love the effortlessly styled look that we created for Spring Summer – Wella Professionals and ghd are always my go to for styling”.
“It was great working with Victoria to create this season’s look, which is fresh, cool and elevated,” added lead hairstylist Anthony Turner. “We tried several options but decided on a low ponytail to create an effortlessly styled look. I love using both ghd and Wella Professionals backstage, to nourish and repair damaged hair, and style efficiently”.