21 July 2024

Estetica India debuts in grand style at New Delhi launch event

Estetica, the world-renowned hair magazine for professionals, celebrated the grand launch of its India edition with a magnificent event on Saturday, June 29.

The Estetica India launch party was held at the illustrious Shangri-La Hotel in New Delhi, drawing industry leaders and beauty experts from across the country. The evening was elevated by a captivating fashion show curated by renowned designer Archana Kochhar. Adding to the allure, Bollywood actress and acclaimed model Malaika Arora graced the runway as the showstopper.

Luca Pissimiglia, managing director of Estetica, unveiled the premiere edition of Estetica India along with Malaika Arora, and the owners of Estetica India, Rakeysh Kumar and Sonal Kothari. Also in attendance was Luca Piattelli, celebrated hairdresser, fashion designer, and entrepreneur, accompanied by his wife Katia.

The Estetica Network proudly celebrated the launch of its 20th edition with the introduction of Estetica India, alongside the new Middle East edition. This expansion brings the total number of Estetica editions to 20 worldwide. Estetica’s reach spans over 60 countries, with a combined global circulation (print and digital) exceeding 415,000 copies, solidifying its status as the leading hair magazine for professionals globally.

The launch of Estetica India captured the attention of media and television outlets, underscoring the significance of this prestigious magazine’s arrival in the country. The event highlighted the importance of Estetica’s role in the beauty and fashion industry, promising to bring global trends and professional insights to the Indian market. This milestone event showcased Estetica’s commitment to expanding its influence and maintaining its reputation as a premier resource for beauty professionals worldwide. Check it out:

Malaika Arora herself expressed her gratitude for being a part of Estetica’s grand event and conveyed her delight at being the showstopper for this magnificent night.


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