19 July 2024

Passionate Profit – Secret Sauce for Successful Salons from The Fantastic Hairdresser

Alan Austin-Smith founded The Fantastic Hairdresser brand, which became the leading support and education company in hairdressing. He is about to travel the UK and Ireland hosting one-day seminars – Passionate Profit – revealing the winning formula for running a successful salon business.  Alan approaches the two key ingredients passion + profit = the secret sauce.

Passionate Profit will tour major cities nationwide with the first in Glasgow on 22nd May and running all the way until the finale on 12 November in Cambridge.  This essential event will explore the idea that successful businesses cannot thrive on passion alone, but that solely focusing on profit also won’t inspire a team. However, combining the two factors – passion AND profit – creates a ‘secret sauce’ that is the magic ingredient of the most celebrated businesses.

Pitfalls of passion-only businesses

Passionate Profit will see Alan Austin-Smith from The Fantastic Hairdresser examine the pitfalls of passion-only businesses and reveal why relying solely on passion can lead to burnout. He’ll also share his insight into the dangers of profit-driven approaches without genuine passion, and how this can affect your team’s motivation and your salon’s long-term success.

The seminar will include priceless advice on how to successfully merge the two elements to strike the perfect harmony between passion AND profit, creating a salon that not only thrives financially, but one that is also a fulfilling and inspiring workspace. 

A business needs to be profitable enough to do two things’ says Alan. ‘Reinvest in the business, as well as benefit the owner. If the business isn’t profitable enough to do both, then there is either no re-investment in the team, the business, the marketing and training, or there is nothing left for the owner of the business, leading to tiredness, stress and a lack of balance, whilst wondering why on earth they are doing this! Something needs to change – and my seminar teaches how to achieve this.

Sponsorship by Floomly, the salon software package with 30 years of hairdressing knowledge.

The partnership with Floomly is a natural pairing. It reflects the built-in coaching service offered as standard by the ground-breaking software. It’s a product of 30 years knowledge, experience and expertise. Floomly draws on interactions with hairdressing businesses of all sizes. In this way it builds a responsive, reliable system that addresses real issues facing real salons. 

Passionate Profit: ‘The secret sauce of all successful salons’ will run on the following dates throughout 2024 from 10.30am – 4pm (includes lunch) costing £125 plus VAT. For tickets go to: Passionate Profit Tour Tickets 2024

Dates for 2024

  • 22nd May: Glasgow – Grand Central
  • 24 June: Harrogate – Hilton Doubletree
  • 26 June: Dartford Crossing – Hilton Doubletree
  • 16 September: Bristol – venue tbc
  • 17 September: London – venue tbc
  • 28 October: Dublin – venue tbc
  • 30 October: Manchester – tbc
  • 11 November: Leicester – tbc
  • 12 November: Cambridge – tbc


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