19 May 2024

Global Creative Awards 2024 – Now’s the Time to Start Preparing Your Entries!

Calling all Goldwell Stylists. Take your skills to the next level with the Global Creative Awards 2024. Win a 3-day trip to London and immerse yourself in the city’s vibrant culture.

Kao Salon Division is happy to announce that the entry phase for the Global Creative Awards 2024 will run from May 15th to May 31st, 2024. The Awards will take place fully online this year via www.globalcreativeawards.com. This enables even more professionals from around the globe to showcase their talent. All Kao Salon Division customers that use Goldwell, KERASILK, KMS or Oribe are welcome to participate in the career-defining, internationally recognized competition.

Global Creative Awards 2024


The Global Creative Awards is a creative platform and a great exposure for existing and emerging talents – a unique opportunity for hundreds of stylists to explore their boundless creativity, without limits. With the competition being virtual this year, it will see even more competitors, more global representation, and more creativity than ever.

“At Kao Salon Division, we believe in celebrating and elevating the incredible talent within our professional stylist community. The Global Creative Awards serve as the ultimate platform for our stylists to showcase their boundless creativity and unparalleled skills. This prestigious competition not only recognizes their artistic achievements, but also fosters a global community that thrives on innovation and excellence. We are immensely proud to provide this unparalleled opportunity for our stylists to shine on the world stage, inspiring and setting new standards within the beauty industry,” says Dominic Pratt, President, Global at Kao Salon Division.

Global Creative Awards 2024

Having been part of the Kao Salon Global Experience over the last few years, the Global Creative Awards will take place without the live competition that usually takes place during the event. After a very successful event in Chicago in September 2023, Kao Salon Division took the decision to pause the live event in 2024 to reflect the ongoing changes in the hairdressing industry, relaunching the Global Experience in 2025 with a live program designed for a new generation of salon professionals – transforming into a new, modern and sustainable experience.

Global Creative Awards 2024


In this year’s Global Creative Awards, stylists will compete in two photo-only competitions. These are the Technical Awards (three different categories) and the Editorial Awards (two different categories). The categories and this year’s associated challenges are as follows:


New Talent Colorist of the Year

Challenge: Show the world that age is not a prerequisite for creative excellence. This category is for stylists with less than five years of experience to display their talent and technical ability

Creative Colorist of the Year

Challenge: The ultimate color competition where stylists with passion and drive can bring their vision to life in the stunning world of color.

Creative Haircutter of the Year

This category is open to all passionate haircutters. They can show the world that their work is a cut above with this precision cutting competition.

The participants of the technical categories will first compete at the national level in their respective countries. Then, those “Gold” winners will move on to the international competition.


Men‘s Hairstylist of the Year

Challenge: Show expertise in men’s styling, barbering and grooming by creating a cutting-edge men’s look.

Avant Garde stylist of the Year

Challenge: Push the boundaries of conventional hairstyling and dare to inspire with a look of visionary work.

The participants of the editorial categories must compete globally in this photo-only international competition. Unlike in previous years, for this category stylists submit one final image instead of a collection of three images.


The global Gold Winners of each of the Technical and Editorial categories will be recognized and awarded for all their creative efforts. In addition to the international gold trophy, they will receive worldwide editorial coverage, a cash prize of €2,500, global social media exposure and a three-day trip to London, the hairdressing capital of Europe.


All entries have to be done via THIS WEBSITE between May 15th – May 31st. Pofessionals will also find plenty of information on the website. This includes the competition categories, judging guidelines and information on how to enter. The terms & conditions are also there, as well as a briefing kit and technical heads to download.

The National Winners of the Global Creative Awards will then be announced later this year in July. The announcement of the Global Winner will then take place in September.


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