The Urbane Collection takes its inspiration from 90’s minimalism and the rule breakers who created the blueprint for today’s diversity and individuality.


Urbane Collection by the Saco Creative Team led by Richard Ashforth showcases pared down silhouettes and muted tones. It’s a celebration of craftsmanship, precision and creativity.
It features Saco Haircare’ latest innovation – Color A.K.A. This is an ammonia-free colour line with 100% grey coverage, fully vegan and sustainable. It also incorporates the unique anti-age formula containing hyaluronic acid.


Hair: Saco Creative Team led by Richard Ashforth Photography: Jack Eames Make-up: Megumi Matsuno Styling: Michelle Kelly Clothing: Tania Zekkout Creative Direction: Richard Ashforth