Brian Leo McCallum, Owner of Roar Hair and Beauty Salons gives his expert into the top 2024 trends. Think Purple for colour and read on for Colour and Style!
“I predict purple! From royal lavender to vivid violet, I think purple will combine with the already trending face framing technique. Using these violet shades will really help top make it pop!
“Sustainable and natural hair colours will also be popular because sustainability is now on our minds more than ever. Hair colour choices will be driven by this, and many clients will be opting for shades such as warm natural blondes, earthy brunettes and natural rowan reds.”
“Mid length shapes are set to be on trend for 2024 where clients with bobbed haircuts will be letting their cut grow out and those with longer hair will be embracing the chop! Pairing this with a more relaxed, ‘choppy’ texture instead of the previously popular polished waves. Goldwell Unlimitor Strong Spray Wax and Goldwell Dry Boost Dry Texture Spray will be the products of choice from clients looking to recreate this look at home.”
“For 2024 we will see a lot more relaxed hair styling – think effortless updos and lots of braids!
“Accessories will also be a huge trend for the New Year, with scarfs, single oversized hair pins and vintage clips making an appearance that instantly add a touch of glam to any hairstyle.”