21 May 2024

Darwin Collection by Eric Maurice

The Darwin Collection draws a parallel between the evolution of hairdressing and beauty, the diversity of life forms encountered in nature, each living species is gradually transformed over generations, both morphologically and genetically. Thus evolution can lead to the appearance of new species. They are also in perpetual transformation over time and generations.

Beyond social norms, morality and mode of recognition, the Darwin Collection by Eric Maurice expresses a freedom to evolve.

“The madman will no longer be the exile, the one who demoted to the margins of our cities. but the one who is made a stranger to himself by making him feel guilty for being who he is.” Charles Darwin

CREATIVE DIRECTOR Eric Maurice Art director for #mydentity at Guy Tang Academy, in collaboration with -Jacques Seban PRODUCER Live Production Studio  PHOTOS & RETOUCHING Latil Pascal CREATIVE COLOURS Amandine Zachary | Elisa Belmonte | Eric Maurice | Lucas Dupont MAKE UP Fermín Diaz & Fran Milanez STYLING Lucas Dupont  MODEL Gara Rivero | Marina Falcon | Silvia Ivy HAIR COLOUR – #mydentity HAIR CARE – k18 Hair France


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