The Blushes Collective has launched Co-working, a revolutionary new way stylists can enjoy a better work/life balance, grow their business with full support, and increase their earning potential.
Listening to their team and the industry, Blushes Collective created Co-working as the perfect platform for stylists to step out of their current, high pressured employed status the salon model currently provides; and into the fresh and new territory of being their own boss, growing their business with full support and guidance, setting their own hours, and managing their own diary.
The creation of this model was driven by a need to react to the ever-changing needs of real people; to challenge the traditional ‘rent a chair’ business model, to give freedom, flexibility and control over how stylists design their careers, allowing them to flourish.
Co-working enables stylists to freely be creative. It also removes the headaches of being truly self-employed. It provides the amenities, community and benefits of having their own business. This is all underpinned by one unique factor – business support. Whether it is guidance on how to create great content, support and guidance on end-of-year accounting and tax returns, or simply to bridge that social gap of working for yourself but still being part of a team; Co-working has this covered.
Dom Blake, Managing Director, Blushes Collective says; “By bridging the gap between employment and self-employment, being a Co-worker releases individuals’ entrepreneurial spirit, with the support, promotion and also business benefits of being part of the Blushes Collective family. Think of it as a talent agency business model. We work with each individual to create their business plan. We also give them the tools to fly and evolve their business, but with the safety and support of a well-established salon business.
“The ethos behind the move is to set creatives free. This gives them an improved work/life balance, increased financial potential. It also relieves the everyday headaches that come associated with working as a freelance stylist.”
Freedom and flexibility
To support each individual Co-worker’s new freedom and flexibility, the Blushes Collective have restructured the business into three departments.
The Business Department will see a team of coaches and mentors work with Co-workers on their business plan. They also help create a logo, provide marketing opportunities and support to grow their businesses.
The Environment Team is in place to ensure the smooth running of the client experience. They also run the studio spaces. The team is also there as extra support for Co-workers to help with the smoothness of their day.
The Creative Team represents the opportunity that being a Co-worker enables; the creative freedom and time to do photoshoots, enter awards and create content. Along with the planning and fulfilment of trend training from top stylists and also content creation parties.
Supporting and enabling
Co-working at The Blushes Collective is more than providing a rent-a-chair agreement, or providing amenities for a percentage of commission. The new direction works on a fundamental basis of supporting, enabling and setting free creative, entrepreneurial-minded people. Co-working offers them support to build a business that supports their lifestyle goals.
Dom Blake added: “We have only just begun the first phase of this new way of working. We are mid-way through a new intake of amazing stylists as part of this journey with the Blushes Collective. Over 20 members of our current team have switched over to Co-working, also with more sign-ups scheduled for the coming months.”
With a growing support network amongst a community of like-minded individuals, perks such as social events, content parties and more – bringing a Co-working community together to fuel passion and creativity is going to make the future of hairdressing one to watch.