22 May 2024

ECRU New York at Cosmoprof Worldwide 2022

ECRU New York welcomed global partners at Cosmoprof Worldwide 2022, that took place in Bologna, Italy from 28 April to 2 May.

It’s Showtime! ECRU New York once again took to the skies to greet and welcome their new and current distribution partners at Cosmoprof Worldwide Bologna 2022. “It has been two long years since we have been here,” shared Mark DePasquale, Managing Director. “It was great to meet prospective partners and sit face to face with our current distributors. We are excited about the future of our industry and continuing our global expansion strategy.

ECRU New York’s prestige haircare collection is created by professional hairstylists. Anchored in a rich heritage of beauty and fashion, their curated collections are designed to treat and perform, delivering endless beauty options. The brand’s products were created in partnership with an exclusive and world-renown chemist, to develop fine skincare-grade formulas designed to reveal and maintain healthy, beautiful hair. All products contain ingredients that strengthen and improve the integrity of the hair, without ever compromising performance from everyday styling to couture looks. Available in the most exclusive salons and spas.


Starting from Left: Mark DePasquale ECRU New York Managing Director, Distributor Partners: Moon BV: Mandy Smulders, Toms Prins, OP Cosmetics: Davide Puglia and Lisa Lobosco, ECRU New York Creative Director.


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