23 May 2022

Schwarzkopf Professional®: Hair Diagnostics Pioneers

Schwarzkopf Professional® prove to be Hair Diagnostics pioneers, blazing revolutionary new trails with their SalonLab Smart Analyzer!

As always, Schwarzkopf Professional® continues to stand by its stylists with the latest innovations. Indeed, today all industry professionals know that savvy consumers are seeking more personalised in-salon experiences. To meet this demand, the award-winning SalonLab Analyzer & Consultant App combines salon pro expertise with data-driven insights to provide precisely what consumers want and hairdressers need.

For the first time in Schwarzkopf Professional® history, over 120 years of scientific hair expertise has been merged with the latest trends in digital technology. As a result, salon professional can now benefit from a fully connected ecosystem that:

  • Empowers hairdressers with data-driven insights
  • Enables clients to experience a fact-based, hyper-personalized salon journey
  • Provides a precise FIBRE CLINIX™ product and service offering powered by the SalonLab Consultation App

“This really is a game-changer. Not only does it bring the salon of the future to the present, but the Schwarzkopf Professional SalonLab reinvents the salon experience as we know it.” – Schwarzkopf Professional Global Color Ambassador, Lesley Jennison

Schwarzkopf Professional SalonLab Smart Analyzer: how it works, what it does

Remarkably, the Schwarzkopf Professional SalonLab Smart Analyzer takes the guesswork out of which products and services best suit each client’s hair type. How? It analyzes hair at a molecular level! The cutting-edge technology actually allows a near-infrared sensor to measure the quality of the inner hair condition! Indeed, until now hair diagnosis had been limited to only its outer appearance. But now, this lightweight and comfortable hand-held device provides haptic feedback and instant results.

The SalonLab Smart Analyzer works in tandem with the Schwarzkopf Professional SalonLab Consultation App. This easy-to-use application connects with the SalonLab Smart Analyzer to visualize the consultation process. The intelligent App actually displays a holistic hair profile. Then, when combined with the hairdresser’s expert hair assessment, salon clients can see the easy-to-understand, data-driven results for themselves! And voilà! A new standard in consultations… after all, seeing is believing!

Just 4 simple steps!

Yet another advantage of the SalonLab Smart Analyzer is that it is easy to use. Just 4 easy steps to revolutionize the salon experience!

  1. Expert Input: guides the hairdresser and client to understand hair history and goals
  2. Measurement: through a simple and fast scanning process with the SalonLab Smart Analyzer
  3. Result: a unique score measuring hairs damage delivered through the app
  4. Recommendation: a bespoke hair profile is created with a personalized FIBRE CLINIX™ recommendation for in-salon services and home care products

How does FIBRE CLINIX™ fit in?

The Schwarzkopf Professional SalonLab Smart Analyzer & ConsultationApp perfectly complement the newly launched FIBRE CLINIX™ range. Even the eye-catching holographic elements and pastel tones of this breakthrough range represent a high-performing approach to service. Indeed, FIBRE CLINIX™ provides customizable treatments and transformative results – all from just the first use.

FIBRE CLINIX provides powerful repair performance and fully customizable options. It starts in the salon with a bespoke Tribond Service based on results from the SalonLab Smart Analyzer. Moreover, this regimen can boost salon retail opportunities and bottom lines through a tailored home maintenance plan.

Online and Digital

To learn more about the Schwarzkopf Professional SalonLab Smart Analyzer & Consultation App, speak to your local Schwarzkopf Professional representative or visit: schwarzkopf-professionalusa.com

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Subscribe to our Newsletter

Subscribe to Estetica's official newsletter and receive all the latest news and information from the world of hairdressing - no charge, spam free!

Search