19 June 2024

Redress Design Award: KMS Five Times Hair Sponsor

For the 5th consecutive year, KMS has been the hair sponsor of the Redress Design Award, an event which supports sustainable activities in the community and which took place in Hong Kong earlier in the Autumn.

With nature a continuous source of inspiration for us all, KMS dedicates itself to promoting and raising industry awareness on the importance of environmental protection. This is just one of the many reasons why the brand continues to be so supportive of the Redress Design Award.

KMS Guest Hairstylist and International Session Stylist Marco Chan led KMS Hong Kong Artist Team Anthony Cheng and also Jonas Chan in the creation of two outstanding looks. These were created exclusively for the Redress Design Award. They were entitled ‘Gradients of Reality’ and were inspired by the aesthetics of cyberspace. These striking, yet simple hairstyles brought the finalists’ beautiful garments into crisp focus, highlighted against a backdrop of gradient light. This represented the ether of the virtual world and also highlighting the need for creative solutions towards circular design, which will help ease the mounting levels of textile waste around the globe.

Redress Design Award: LOOK 1

START: Apply ADDPOWER Thickening Spray on the towel-dried hair to instantly moisturize and detangle. STYLE: Apply THERMASHAPE 2-in-1 Spray to provide fullness and matt texture. It creates just out of the ocean texture and enhances waves. FINISH: Apply HAIRSTAY Working Hairspray to provide a touchable, moveable finish.

Redress Design Award: LOOK 2

START: Apply MOISTREPAIR Revival Creme evenly on hair and gently work through. This will reduce frizz to prep hair for styling. STYLE: Apply HAIRPLAY Liquid Wax onto the hair and then blow dry for malleable movement. It styles like a wax which provides flexible support with shine. FINISH: Apply HAIRSTAY Molding Pomade and MOISTREPAIR Hydrating Oil to add shine for the hair style.


KMS Facebook | Instagram: kmshairHK


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