25 October 2021

Pravana adds new beige shades to the ChromaSilk Collection

Pravana adds new beige shades to their ChromaSilk Permanent Creme Hair Color collection. For universally flattering, delicately balanced tones.

Beyond black, beige and grey have always been classic neutrals for all fashionistas. But now Pravana is pushing the beige envelope. Pravana is adding four new beige shades ChromaSilk Permanent Creme Hair Color collection. These versatile shades range from bold and edgy to wearable and practical. The possibilities are endless when it comes to beige, a universally flattering shade for whenever, wherever and however. Moreover, they deliver reliable, consistent results on a full spectrum of skin tones.

These new shades expand Pravana‘s beige offerings to a total of 16. They now span six tonal categories that support a variety of color services. The ChromaSilk Permanent Creme Hair Color beige series is a collection of not-so-basic, balanced shades. that can be used as tools, or simply grab-and-go.

Why is Pravana adding new beige shades? When it comes to hair color, it’s personal. Skin tones react to color reflection. So ensuring the client’s final result is key to a color service. Beige blends both warm and cool shades with overall ashy undertones. They allow colorists to balance out warmth for brighter, glowing complexions that complement instead of counteract.

The beauty of beige is also that it’s easily customizable for clients, so a full spectrum of skin tones can wear it. The new Pravana beige shades incorporate light and dark blonde hues to create dimension. Colorists should use the new Pravana beige colors for neutralizing or balancing yellow and orange pigments. They can also result in a muted warmth or sandy hue.

Four new beige shades

The four new beige ChromaSilk Permanent Creme Hair Colors include:

  • ChromaSilk 5.22 – a deep beige tone that utilizes an intense double tone of blue-violet and no brown base. It neutralizes underlying orange pigments.
  • ChromaSilk 6Nt & 7Nt – blends 70 percent neutral base and 30 percent blue-violet for up to 100 percent gray coverage.
  • ChromaSilk 9.23 – the optimal grab-and-go tone for a beige level 9 with no brown base and 70 percent blue-violet to counteract yellow pigments while the 30 percent gold adds balance and reflection.

The Pravana ChromaSilk Permanent Creme Hair Color collection counts over 100 silk and keratin-based creme colors. Indeed, this means that six unique tonal families are covered. The silk amino acids and keratin proteins drive color deeper into the cortex for added strength while wheat protein creates softness and add shine.

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