21 July 2024

Earl Grey Latte Brown: Now Trending in Asia!

It’s the Hair Colour taking Asia by storm!  Developed by NEWANCE Topchic from Goldwell, Earl Grey Latte Brown is the hot new hair colour trend; part of a fabulous new range of gorgeous, grey-blending brown shades.

Hair: Ladol Ko (@ladol.hair)

Goldwell HK invited several well-known hairstylists to participate in a “Newance Social Sharing” initiative. Then the brand developed this hottest of hot hair colour trend; none other than Earl Grey Latte Brown, a fresh and fabulous new range of gorgeous, grey-blending brown shades dedicated to sophisticated women. It’s a natural-looking cool, smoky, sultry brown shades – perfect for Asian Beauties – that also magically blends away those pesky greys. 


This is a neutral to warm hair colour. A combination of reverse balayage, face-framing highlights and also ear highlighting techniques creates a low-maintenance, sophisticated and seamless milky brown texture. Nowadays, most clients prefer to avoid bleaching; they demand simple, wearable hair colours that are classy, elegant as well as office-friendly – without being overly mundane and boring. Earl Grey Latte Browns by Newance Topchic from Goldwell ticks every box and fits the bill perfectly!


This is a full range of sophisticated fashion brown hues expertly developed with the perfect colour intensity, transparency as well as lightness, with just the right amount of grey blending for women with up to 30% grey hair. Original Japanese formulas and ingredients join forces with Goldwell’s high-performance technology to deliver a custom-made, exclusive new colour range with a rich, creamy and also low ammonia formula. Infused with nourishing and ultra-moisturizing Camellia Seed Oil, Newance by Topchic from Goldwell, actually protects hair fibres and creates softer, smoother strands while delivering fashionable, yet natural-looking colour with long lasting durability.

 Please follow Goldwell HK’s Instagram (@goldwellhk) or tag your looks for a chance to be also featured in the feed.


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