JCS Beauty announced the launch of the Nourish & Shine Scholarship in partnership with Beauty Changes Lives. This new scholarship aims to help empower Black/African American students to embrace their passion and pursue their careers within the beauty industry.
Applications for three $5,000 Nourish & Shine tuition scholarship awards are being accepted March 1, 2021 through May 31, 2021 at Beauty Changes Lives.
This scholarship pays homage to the community of Black/African American hairstylists who have supported JCS Beauty as a leader in the curly and textured hair industry.
According to the JCS Beauty Team, this announcement is the culmination of a nearly two-year process of imagining avenues in which JCS Beauty could continue to give back to their loyal community and promote equity and diversity within beauty. “Our company has always been about serving the curly and textured hair community, but we wanted to give back where the brand started – in the hair salon,” they said. In 2019, JCS Beauty started exploring opportunities to support the next generation of Black/African American hairstylists and contacted Beauty Changes Lives to collaborate.
The Nourish & Shine scholarship is named in honor of the Nourish & Shine textured haircare brand, which is also launching this month. This product line was designed to help people with textured or curly hair live their “best hair life” with cruelty-free, salon-born, multi-benefit products. In addition to pursuing cleaner formulas and more sustainable packaging, education and social justice are core to the new brand’s identity.
Lynelle Lynch, Founder and President of Beauty Changes Lives notes the timing of the scholarship announcement coincides with the approach of an important observance in American society. “As February is Black History Month, we are reminded of the rich contributions the Black/African American community has made to the beauty industry. The generosity of JCS Beauty is helping to pay an iconic brand’s success forward and empowering the futures of next generation hairstylists.”
More information –including how to apply– is available at www.beautychangeslives.org