25 October 2021

Eufora International announces virtual Blow Outs for a Cause Challenge in support of Childhelp

With domestic violence on the rise, Eufora recommits to their long-standing relationship with Childhelp®, an organization dedicated to helping abused and neglected children.

While child abuse may not be a glamorous topic, it is a cause that has been a passion for Eufora Co-Founder and CEO Beth Bewley since being introduced to Childhelp®, a non-profit that aids victims of child abuse.

For the past 12 years in April, during Child Abuse Prevention Month, hair care industry leader Eufora International has hosted fundraising events in support of the charity. This year, Eufora is forgoing their annual in-salon fundraising event, Blow Outs for a Cause, and launching a virtual challenge to raise funds for victims of child abuse and neglect. 

The Challenge will be kicked off by top Eufora National Trainers doing their own blow outs and challenging their clients and colleagues to do the same. Taking the fundraiser virtual will not only broaden the fundraising audience, it will also launch a virtual library of blow out techniques that anyone can use to hone their skill at “self-styling” at home. 

Joining the Eufora Virtual Blow Outs for a Cause Challenge is simple. 

  1. ➤ Make a video doing your best blow out
  2. ➤ Post to social media & Tag @euforainternational & #euforainternational #virtualblowouts
  3. ➤ Tag friends & family and challenge them to participate

For each post made between April 19th and May 15th Eufora will donate $5 to Childhelp®, where 90% of all funds go directly to children in need. The goal is to help prevent a health pandemic from contributing to an epidemic of child abuse as people are sheltering at home. With domestic violence on the rise, children become particularly vulnerable, and it is critical that abused or neglected children have access to the help and support they need to thrive.


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