18 June 2021

ECRU New York celebrates expansion in Catania, Italy with Global Educator Conference

ECRU New York presented two power-packed days of learning, sharing and networking with educators from around the world, in their first ever Global Educator Conference in beautiful Catania, Italy, hosted by OP Cosmetics.

Led by Amanda Jenkins, Global Director of Education and Lisa Lobosco, Creative Director, eleven educators representing Poland, Germany, the Netherlands, Ukraine and Italy were provided full days of intensive classes and scheduled events encompassing, styling, cutting and up to date product information. It was a unique opportunity for global educators to engage with each other, share experiences and learn from one another while expanding their mastery.

Also, in attendance from ECRU New York was Mark DePasquale, General Manager and Danilo Ciccarelli, Sales Director Europe, Asia & Africa who provided continued strategies for growth in each of the respective regions represented.

As our first ever Global Educator Conference, it was critical not only to certify our educators, but also deliver cutting-edge trend information and current ECRU New York product innovation. All the educators were so focused and dedicated to their craft. I left feeling proud to be working with such a strong group of talented artists,” said Amanda Jenkins, Global Director of Education. 

To learn more about ECRU New York, please visit ecrunewyork.com

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