8 December 2023

Gamma & Bross launch the Polaris Collection in collaboration with L’Oréal for “Salon Emotion”

Not only comfy styling armchairs and shampoo basins, but also a space dedicated to “face to face” consultations and more.

In collaboration with L’Oréal Professionnel, Gamma & Bross presents the new Polaris Collection for “Salon Emotion“.

A new line of furnishing dedicated to all salons so their clients can enjoy a new experience thanks to new furnishings that revolutionize the salon concept.
Through the willpower to reinvent the client’s path in the salon, the new collection of furnishings adapts perfectly to a variety of uses and makes it possible to pass from the Reception to the presentation of products, moving along a precise itinerary of seven stops.

Started in 2015, Salon Emotion is the L’Oréal Professionnel project with the objective of reinventing hairdressing salons, making them more dynamic and modern.

The client experience is the focal point of the concept: the salon is not longer a place “where you get your hair cut”, but where you can live a holistic experience. Hence the salon becomes a space of sharing and interaction, where it is possible to receive a personalised consultation and acquire innovative products.

Here are the Salon Emotion steps as interpreted by Gamma & Bross with the Polaris line:

For more information please visit Gamma & Bross official website.


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