27 November 2021

Instacolor by Gerry Santoro for Vitality’s

Colors that speak of emotions. Colors with roots that delve into our personal and cultural experiences. Colors that interpret one’s very being. By Gerry Santoro for Vitality’s.

Select the color that best represents your own personality. The one that more than any other speaks to us. But why do we prefer one color over another? It can be explained thanks to the psychology of color, the source of inspiration of the Instacolor collection by Gerry Santoro for Vitality’s.

The classic Mediterranean brunette is embellished with metallic tones, from copper to bronze, even pewter. And then thin shades of sky blue and wisteria. The effect? Volumizing and illuminating.

Violet is among the protagonists of Vitality’s Instacolor collection. Between sacred and profane, it evokes sensuality (dark purple) and spirituality (pale violet). The result? The depth of the base intertwines with the two delicate shades of pink and violet.

Infinite shades of blue capable of exalting, harmonizing and emphasizing the line of any cut with imagination. Jacaranda highlights enliven the dark brown bob.

  • Credits
    Hair: Gerry Santoro for Vitality’s
    Art Direction: Cento per Cento
    Styling: Barbara Bartolini
    Makeup: Grazia Riverditi
    Photo: Fabio Leidi


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