24 June 2024

ABBA Pure Performance Hair Care unveils the New Preserving Blow Dry Spray

The evolution of heat styling and the perfect blow out is here! ABBA Pure Performance Hair Care – a leader in vegan and gluten free professional hair products for over 25 years – is launching their ABBA Preserving Blow Dry Spray.

This innovative, results-driven formula delivers a perfect, frizz-free blowout, while protecting delicate hair strands from the damaging effects of heat. In addition, it adds a touch of hold and a beautiful, reflective shine so your locks stay looking great for longer.

ABBA Preserving Blow Dry Spray effectively products the hair with thermal and UV barriers while its unique hydrolyzed vegetable proteins work to nourish and hydrate hair and its proprietary ProQuinoa Complex restores, repairs and rebuilds damaged strands. This is a must-have in everyone’s hair arsenal!

ABBA products have an incredible heritage of balancing the purest ingredients with exceptional performance. Our New Preserving Blow Dry Spray is packed with essential vitamins, Avocado and Sunflower Oils and Aloe Leaf juice to ensure hair is moisturized and remains in optimal condition, no matter what heat tools it is exposed to,” commented Austin Baskett, Chief Marketing Officer of ABBA.

The Vitamins A, D and E help combat dry, brittle hair, while Vitamins A, B, C and E, provide a natural UV barrier to protect the hair from sun and environmental damage. It is simple, easy-to-use and ensures strands look and feel their best. Just mist ABBA Preserving Blow Dry Spray throughout clean, damp hair prior to blow drying or styling.

ABBA Preserving Blow Dry Spray:
• Reduces Frizz
• Delivers Long-lasting Smooth Results
• Packed with beneficial Vitamins
• Avocado and Sunflower Oils Impart Moisture and Shine to hair
• Alcohol-Free Formula
• Contains ABBA’s incredible ProQuinoa ComplexTM for added strength

Suggested retail price: $22.00 USD/ $25.30 CAD (8 FL oz.)

ABBA Preserving Blow Dry Spray and all ABBA professional products are available exclusively at fine ABBA salons, ULTA, BeautyBrands, Chatters and at www.pureABBA.com


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