26 March 2023

New Dawn by Keune Haircosmetics

Change your life, change your hair. New Dawn tells the stories of six women going through major life changes. Each has chosen to start a new chapter, or perhaps close an old one.

Shari moved to Los Angeles to dance; Lyanne founded her own graphic design firm; Joëlle recently became a mom; Merle sold everything she owned to travel; Maya ran the New York marathon despite a knee injury; and Melissa lost everything, only to come back stronger than ever.

Keune Haircosmetics developed five brand-new shades for the New Dawn Color Collection, ranging from natural tints to bold statement colors. There’s:

– Fearless Lilac (Semi Lilac), a cool-toned lavender
– Upbeat Beige (Semi 7.18), a modern shade of blonde
– Confident Copper (Tinta Color 9.04), a soft ‘blorange’ hue
– Fired Up Violet (Tinta Color 7.77), a strong purple
– Daring Dark Blonde (Semi 6.19), a deeper blonde shade.

  • Credits
  • Hair: Ilham Mestour, Kimm Koffijberg, Marriët Gakes and International Education Team for Keune
    Styling: Ellen Mirck
    Makeup: Barbra Oliemans
    Photos: Fotofloor

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