28 January 2023

The End of Oiliness without Drying Out Hair: Truss launches Equilibrium Shampoo & Conditioner

For those who have to live with the oily root/dry length and ends dilemma know how hard it is to balance these extremes. But Truss Professional offers the perfect solution to ensure healthy, beautiful hair from roots to tips.

Ideal for daily use, their new Equilibrium Shampoo and Conditioner cleanses the scalp while balancing excess oiliness in the root area. This duo prevents dryness and premature weakening of the tips, balancing natural moisture.

Its innovative formula contains high-tech active and organic elements:

Equillibrium Shampoo:

Nano Repair: acts as a cement inside of the hair fiber and at the same time as a shine adhesive on the cuticles

Vegetal Complex contains natural ingredients such as:

• Watercress: minerals (Fe, I, S, Mg), vitamins (A, C, D, E) catéquico tannin, essential oil.
• Burdock: antimicrobial, bactericidal, fungicide, healing, astringent, antiseptic, scalp stimulator.
• Sage: triterpenoids (ursolic acid, oleanolic), picrosalvina, flavonoids (apigenin, luteolin) essential oil (pinene, camphor, borneol and cineol), phenolic acids (rosmarinic, chlorogenic) and tannins.
• Lemon: refreshing and astringent, controls oily scalp. Soothes and regenerates the scalp, promoting nutrition and deep hydration of hair fiber. Antiseptic action and anti-dandruff agent. Enriched with vitamins A, B and especially C.
• Ivy: saponins, flavonoids (quercetin, kampferol), polyphenols (caffeic and chlorogenic acids), sesquiterpenes, amino acids, mucilage and tannins.
• Quillaia: astringent and tonic action.

Equillibrium Conditioner:

Nano Repair: acts as a cement inside of the hair fiber and at the same time as a shine adhesive on the cuticles

Contains conditioning agent that restores strength, softness, shine, and reduces frizz including:

• Keratin: protein rapidly absorbed by hair, increasing strength and providing body to the hair. Composed of 18 amino acids : alanine, valine, isoleucine, serine, threonine, leucine, phenylalanine, tyrosine, tryptophan, proline, aspartic acid, glutamic acid, glycine, lysine, arginine, methionine, cysteine and histidine.
• Panthenol: tones the scalp, moisturizes and restores hair. Penetrates the roots and fiber, forming an elastic layer on the inside and outside of the fiber, moisturizing and restoring body and shine.
• Lipo nutrient: restores hair fiber’s lipid fractions, prevents chemical damage, improves softness, texture and softness in fragile hair. Restores the delicate bio- protective layer of the scalp, often damaged by chemicals. Phospholipids complex, Glycolipids, Vitamin F and sterols from soy.
• Argan Oil:  contains reconstructive and moisturizing properties, revitalizes and improves hair flexibility, providing softness and shine. Enriched with Omega 6 ( Linoleic Acid) and 9 ( oleic acid).
• Liponutrients: (Avocado oil) natural oil extracted from a fruit. Rich in fatty acids, vitamins A, B1, B2, C, and D, as well as in amino acids, sterols, and lecithin. It has a high absorption rate of UV light, a potent sunscreen, in addition to being highly emollient for the hair.

Equilibrium Shampoo (10.56 fl. oz) suggested retail value: $25.20
Equilibrium Conditioner (11.26 fl. oz) suggested retail value: $27.30

All Truss products are available in fine salons nationwide.

For more information on Truss Cosmetics, call 1-844-TRUSS11 or visit usa.trusscosmetics.com


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