20 September 2021

Coffee Anyone? Discover the New Exquisite INFINITI Shades by Affinage

Just in time for Fall, Affinage is relaunching its bestselling Coffee Shop Collection Kit with eye catching new graphics and a hero product designed to give colorists more options without bulking up their stock.

The box kit contains 100 ml tubes of Caffe Latte (9.035), Cappuccino (8.035), Milk Chocolate (7.036), Dark Chocolate (6.036), Coffee (5.036) and Café Noir (4.036), one 250 ml 10 volume Crème Developer, one 250 ml 20 volume Crème Developer, a shade chart, Infiniti brochures and the new addition of Converter.  

Our Coffee Shop collection is a perfect segue from summer to fall,” said Catie Hansen, national education manager for the brand. “Hair should be darker, richer with more depth and brilliance. Adding Converter to the kit gives colorists more options, allowing them to turn the permanent colors into tone-on-tone without the need for excess inventory.

Datem Plus technology encapsulates both oxygen and the color molecule before safely transporting them deep into the hair shaft. This helps reduce and control the action of free radicals, greatly reducing cuticle damage and resulting in color that is richer, more intense and longer lasting. Color actives are dispersed more evenly in smaller oil droplets allowing a larger quantity to penetrate into the hair before oxidizing. This unique action ensures flawless 100-percent grey coverage. The conditioning emulsion cream base is formulated with Shea Butter and Argan Oil for added protection, suppleness and incredible shine.

Launched in 1996 by International Hair Cosmetics and now represented in all five continents, Affinage Infiniti permanent haircolor features Datem Plus technology and has been followed into the marketplace by tone-on-tone colour, fashion colours, permanent waves, specialized highlighting systems, bleaching powder as well as shampoo, conditioner and styling products manufactured for the professional beauty industry.

For more information, please call 877.597.2929 or visit www.affinage.com

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