On April 18th, the famous Athens Concert Hall in Athens, Greece was the venue for the awards ceremony for the 1st Hair Awards by Estetica Hellas, the Greek edition of Estetica Network.
This is a prestigious award that succeeded in engaging –from its very first edition– the entire hairstyling sector with official approval by the Greek Chamber of Trades and the Professional Hairdressing Association.
The final ceremony of the Hair Awards by Estetica Hellas –where Italian hairstylist Filippo Sepe appeared as a guest star– took place in the crowded Dimitris Mitropoulos hall of the Megaron Mousikis in Athens.
The “virtual award jury” actually consisted of the readers of Estetica Hellas, who during the weeks before the ceremony voted with a mechanism of numbered ballots (controlled by KPMG) and expressed their preferences for each of the 19 categories of the awards.
The winning products and brands of the Hair Awards 2016 are:
Brand of the Year
• ILLUMINA COLOR – WELLA
Innovation of the Year
• ΕΙΜΙ – WELLA
Launch of the Year and Campaign of the Year
• STEAMPOD – L’ORÉAL
Professional Tool of the Year
• HIGH LIFE HAIR EXTENSIONS – HIGH LIFE
Extensions Brand of the Year
Training of the Year
Professional Hairdressing School of the Year
• KOLESTON PERFECT – WELLA
Best Hair Color Brand
• INOA – L’ORÉAL PROFESSIONNEL
Best Ammonia-free Oxydizing Hair Color
• DIA RICHESSE / DIA LIGHT – L’ORÉAL PROFESSIONNEL
• BLONDOR – WELLA
• AWAPUHI MOISTURIZING LATHER SHAMPOO – PAUL MITCHELL
Best Hair Treatment
• FUSIO DOSE – KÉRASTASE
Best Highly-Specialised Hair Treatment
• NIOXIN – WELLA
Best Hair Loss Prevention Brand
• TEA TREE SPECIAL SHAMPOO, SHAPING CREAM – PAUL MITCHELL
Best Care & Styling for Men
• SOLEIL – KÉRASTASE
Best Sun Protection Product for Hair
• SP LUXE OIL – WELLA
• FIX DESIGN – TECNI.ART – L’ORÉAL PROFESSIONNEL
• CREPAGE DE CHIGNON – TECNI.ART – L’ORÉAL
Best Creative Styling
The Hair Awards of Estetica Hellas kicks off the Italian Hair Products Award, organized by estetica.it and by parrucchierando.com in partnership with Cosmetica Italia, Camera Italiana dell’Acconciatura and Cosmoprof.