3 June 2023

Wella Professionals introduces the Newest EIMI Hero Product, EIMI Just Brilliant!

Discover NEW Wella Professionals EIMI Just Brilliant; the latest dynamic styler to join the Wella Professionals EIMI collection. Ideal for achieving this summer’s most sought after looks without the concern for humidity, this shine pomade gives trendsetters the ability to reflect their individual style all year long.

EIMI Just Brilliant exists in the shine pillar of the complete Wella Professionals EIMI styling range of products organized into five benefit pillars – volume, smooth, texture, shine and hairspray.

•    Light hold pomade to smooth hair, provide shine and natural anti-frizz definition.
•    Formulated to help protect hair against humidity.

•    Distribute a thin layer onto the palm of your hand and softly sweep into dry hair to smoothen and finish your style.

EIMI Just Brilliant by Wella Professionals launches May 2016 at a suggested retail price of $19.00.

For more information, please visit www.wella.com


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