15 October 2021

Raw Curls launches Wavy Swavy – A Unique Cleanser & Conditioner specifically for Wavy Hair

Raw Curls, a natural and organic hair care range created specifically for textured hair, is dedicated to curating healthy, smooth and hydrated curls through the finest ingredients and formulas. 

Adding to their popular range of products, Raw Curls is delighted to announce the launch of Wavy Swavy, a unique cleanser and conditioner designed for the specific needs of wavy hair.

Wavy Swavy is a unique duo of its kind in the professional industry; products specifically designed to meet the needs of wavy-haired clients, typically 2a, 2b and 2c curls.

• The Wavy Swavy Cleanser (available in 16 oz. and 32 oz. sizes) is similar to a “no-poo” – a gentle alternative to damaging shampoo. Wavy Swavy Cleanser has a unique, gentle lather, formulated without sulfates, the same as all the cleansers and conditioners in the Raw Curls product range. Wavy Swavy Cleanser gently cleans the hair and scalp yet leaves hair soft and silky when dried.

• The Wavy Swavy Conditioner (also available in 16 oz. and 32oz. sizes) has a medium consistency that delivers incredible conditioning and manageability to hair, without weighing it down while addressing the needs and concerns of this specific hair type.  This conditioner leaves the hair soft and silky smooth yet provides beautiful curl support, definition and noticeable volume after styling.  Plus, Wavy Swavy Conditioner can also be used as a leave-in conditioner!

Raw Curls highly recommends that the Wavy Swavy Cleanser and Conditioner be used together for maximum benefit. As an added bonus, thanks to their unique formulations, you will typically use LESS of each product to cleanse and condition hair!

Wavy Swavy Cleanser and Conditioner are two products I am particularly proud to launch.  I could see a definite need and void in the market for healthy products to support the wavy-haired client with looser curl pattern.  Their needs are not the same as coiled or tightly curly hair. The difference and outstanding results when using these products is immediate and noticeable,” commented Melanie Nickels, Founder, Raw Hair Organics/Raw Curls.

Raw Curls strives to raise the bar and set the standard for curl-friendly professional products. Their formulas are loaded with natural and organic ingredients (some products up to 100% organic) while carefully selecting each ingredient that goes into their products for maximum efficacy, results and integrity of hair.

All Raw Curls products are professionally formulated as a healthy option over chemically damaging hair care products. Raw Curls products are Silicone-Free, Sulfate-Free, Alcohol-Free, Paraben-Free, Wheat-Free, GMO-Free, Not Tested on Animals.

Raw Curls Wavy Swavy Cleanser has suggested retail prices of $30.00 (16 oz.) and $50.00 (32 oz.). Wavy Swavy Conditioner retails for $30.00 (16 oz.) and $50.00 (32 oz.).

For more information on the Raw Curls line of hair care products, or for information regarding the 2-day Raw Curls Academy classes, visit: www.rawhairorganics.com or call (239) 322-7896.

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