Last year, the ISSE Long Beach beauty trade show reached record attendance with nearly 40,000 beauty professionals, students and instructors, and here at ESTETICA, we have a feeling that there will be many more expected this year!
Throughout the decades, ISSE Long Beach has evolved into a complete beauty event for hair, nails, cosmetics, esthetics and advanced education and this year is scheduled January 30 to February 1, 2016 at the Long Beach Convention Center.
A novelty this year is the ISSE Passport, which allows you the flexibility and affordability to attend the show according to your schedule, excluding paid education and events, which means there is no reason why you shouldn’t make it!
One of the most popular features at ISSE Long Beach is the stage shows featuring some of the biggest stars and hair teams in the industry. Attendees will see beauty experts such as Ted Gibson, Tabatha Coffey, Martin Parsons, Leah Freeman, Mark Hayes and more.
ISSE Long Beach has become a popular event at which to launch new professional products, services and trends from a wide variety of manufacturers including international leaders to independent brands. The exhibition floor of more than 350 top international beauty brands will include Aveda, Clairol Professional, Conair, Moroccanoil, OPI, Wella Professional, Zotos International and many more. The exhibition hall will also include the EstheticsAmerica & Wellness Pavilion, which provides exhibitors and attendees with a dedicated environment devoted to skincare, wellness and the latest in treatments and education.
The event will include 150 educational classes, live stage performances from top industry artists and hairdressing, barbering and nail competitions. Students and licensed professionals are invited to show off their skills and win career prestige and cash prizes at the ISSE Long Beach Hairstyling, Barbering and NailPro Nail competitions. For times, rules and to register, visit https://probeauty.org/competitions/isselb/
The Nailpro competitions take place Saturday, January 30, and count toward the 2016 NailPro Cup. Categories include: Soak Off Gel Manicure; Fantasy Nail Art; and It’s All About the Bling.
PBA’s competitions take place Monday, February 1 with categories including Ladies Progressive Cut, Color & Style; Avant Garde by NAHA; and new for 2016, A Night at the Oscars. All competitors use mannequins for entries and students and professionals compete separately for 2016.
To make sure you don’t miss a class or event and have access to the show floor map, download the ISSE Mobile App!
CLICK HERE or call 866.229.2386 to purchase tickets or your ISSE Passport today, and save up to $30 for unlimited access to the show!
See you in Long Beach!