28 June 2022

Hair de Luxe! Alterna Haircare launches Caviar Moisture Intense collection

The wait is almost over! Alterna Haircare Caviar Moisture Intense collection, available beginning November 2015, features the first luxury Pre-Shampoo treatment, an Oil-to-Crème Shampoo and a Deep Conditioner.

These three all new products feature Abyssinian Oil, a rich source of Omega 9 Fatty Acids that protects against dehydration and leaves hair silky and shiny without weight.

  • Alterna Haircare Caviar Moisture Intense Oil Crème Pre-Shampoo Treatment (MRSP $30 at fine salons):
  • A luxurious pre-shampoo treatment that deeply moisturizes to revitalize dehydrated strands, leaving hair cashmere soft and shiny. Boosts the performance of shampoo and conditioner to leave hair cashmere soft and shiny, binds the conditioning agents in conditioners, allowing it to better hydrate hair and repels minerals present in water to defend against build up. Available beginning November 2015.
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  • Alterna Haircare Caviar Moisture Intense Oil Crème Shampoo (MSRP $32 at fine salons):
  • A low-lather oil-based cleanser that gently removes dirt and oils. Features an innovative oil-based texture transforms to an anti-aging crème with water. The Abyssinian Oil binds to surface impurities and bad oils on the hair to gently cleanse without stripping parched hair of much needed moisture. It gently cleanses impurities, smoothes raised cuticles on dry hair strands, replenishes intense moisture and transforms dry hair to supremely soft and smooth. Available beginning November 2015.
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  • Alterna Haircare Caviar Moisture Intense Oil Crème Deep Conditioner (MSRP $32 at fine salons):
  • An intense deep conditioner that penetrates and hydrates even the driest hair types to transform coarse hair into soft and smooth. Provides the level of conditioning of a masque, but can be used with every wash like a standard conditioner. It penetrates hair to deeply condition, smoothes raised cuticles on dry hair strands, replenishes intense moisture and transforms dry hair to supremely soft and smooth. Available beginning November 2015.

For more information, please visit www.alternahaircare.com

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