9 October 2024

Style Any Man with the New MITCH Style Toolkit!

There are too many products at my stylist station,” said no stylist EVER. Make sure, especially for you barbers of the world, that you do not miss the newest addition by Paul Mitchell’s MITCH, the Style Toolkit, compiled and created exclusively for variety in looks, especially since salons save 21%!

The Style Toolkit includes four out of the MITCH seven products, focusing on styling alone: THIS is what will define a haircut between sexy-mechanic or classy-Bond. The distinction lies on simply what pomade or cream you choose and with this kit, there is no style that you can’t achieve!

MITCH is the first men’s line that the brand launches since the birth of John Paul Mitchell Systems in 1980. In fact, Angus Mitchell, JPMS co-owner and son of co-founder Paul Mitchell, has been selected as the model and face of the line, keeping cars as a centerpiece of the campaign.

Below are the four styling products included in the Style Toolkit… don’t forget to TAG your Instagram and Twitter posts with #MITCHTheMan and you could see your look on their page!

MITCH MATTERIAL
What it does
Powerful styling clay bulks up texture with a dry, ultra-matte finish.
How it works
Thickening ingredients and strong fixatives grip hair and lock it in place. Natural clay creates a matte feel and eliminates shine.
Added bonus
Makes hair look and feel thicker for modern, textured looks.

REFORMER
What it does
Pliable putty styler with a powerful hold bulks up fine or thin hair.
How it works
Thickening ingredients leave hair full and healthy-looking, while powerful fixatives lock the style in place.
Added bonus
Creates gritty, modern texture and a matte finish.

CLEAN CUT
What it does
Forms clean, no-fuss looks.
How it works
Pliable hold lets you shape and reshape with lasting control, while conditioning ingredients leave hair soft and manageable.
Added bonus
Subtle texture works well on any hair type.

BARBER’S BASIC
What it does
Great for classic styles and slicked-back looks; tames curls and waves with smooth control.
How it works
Smoothing and conditioning ingredients make hair easier to handle, while a long-lasting styling fixative locks hair in place.
Added bonus
Works through hair quickly with comb or fingers.

For more information about MITCH products, contact your John Paul Mitchell Systems Distributor or visit PaulMitchell.com

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