13 June 2024

Don’t miss out! Rocco Donna will Raise the Roof this weekend at IBS Las Vegas

Rocco Donna is flying from Miami to Las Vegas to the International Beauty Show (IBS) prepared to take on the main stage and a class, which will give attendees a chance to learn from this international talent as well as a chance to learn about his new professional product line, Rocco Donna Professional.

The team will constantly be giving demonstrations at the booth and Rocco will be present to guide stylists and salon through the amazing treatments that the brand offers.

Rocco Donna Professional had a classroom and a booth at Premiere Orlando in May that surprised those who were lucky enough to catch him. Rocco taught two classes, the first one aimed to “Awaken Your Creativity” and the other one was in collaboration with the RDP artistic team who were demonstrating on models and people from the audience.

Behind the chair, Leonardo Rocco interacts with clientele from all walks of life, yet they all desire the same result, healthy, smooth and vivacious hair. From careful observation of this need and demand, Rocco Donna Professional was born. 

The line was officially launched in the International Beauty Show NYC (IBS NY) last March 2015 with very good acceptance and repercussion. Rocco grasped the opportunity to present their show at Main Stage, and stylists were amazed by the great results of Rocco Donna Professional treatments that mixed with his talent, it is a spectacular combination to learn and enjoy.

Rocco Donna Professional is a treatment luxury hair care line, like no other. The idea sprouted from his Italian heritage. Rocco says he remembers his grandmother talking about the significance of using natural oils and extracts for hair care. There are so many unexplored benefits and ancient hair remedies that natural oils provide. The key is creating the perfect balance and combination to make hair look its best everyday.

It contains exquisitely crafted treatments, hair care, styling and finishing products that give clients the hair they dream about. The Collection is masterfully created with a Roccoil Xotic Oil Complex, inspired by family traditions and formulated with ancient exotic blends of natural healing oils. Getting and maintaining breathtakingly beautiful hair should be simple and now it is. Use the Rocco Donna Collection behind the chair and at home to see the transformations happen.

The benefits of the Rocco Donna Collection are endless. The Roccoil Xotic Oil Complex contains three main properties: Smoothing, Anti-Color Fading and Anti-aging. The collection is for color treated and all hair types that lack vitality and overall hydration.


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