2 March 2024

Bellus Academy becomes Pivot Point International Premiere Education Partner

Pivot Point International, Inc., a global leader in beauty education, proudly announces that Bellus Academy, headquartered in Poway, CA, will become a Pivot Point Premiere Education Partner, and will integrate Pivot Point’s new integrated learning environment called the Pivot Point LAB into Bellus’ learning opportunities for students.

LAB, which stands for “Learn About Beauty,” provides an integrated social learning environment, combining best-in-class educational content, creativity and a collaborative environment to:

  1. • Engage the learning community
  2. • Enhance personal learning experiences
  3. • Expand educator instructional opportunities

LAB was previewed at the American Association of Cosmetology Schools (AACS) Annual Convention last fall, and we were overwhelmed by the response,” said Robert Passage, Pivot Point chairman and CEO. “Immediately, Lynelle Lynch, president and owner of Bellus Academy, and president of The Beauty Changes Lives Foundation, recognized how innovative LAB is for learners and educators in the beauty industry. With Bellus as one of our Premiere Education Partners, we will lead the industry forward to an entirely new generation of beauty and wellness education.”

Bellus Academy is always on the cutting edge of innovation in beauty education,” said Lynelle Lynch. “I feel the same way about Pivot Point, and its respected, visionary leader Robert Passage. The Pivot Point LAB System is very much aligned with Bellus Academy’s mission and values, as well as our shared philosophy of lifelong learning for beauty professionals.”

LAB also incorporates, in one online space, everything Bellus wants to do to elevate and engage students and educators,” continued Lynch. “Technology is already breaking molds and barriers in education, and at the same time helping us learn. Pivot Point with its innovative social learning environment is a perfect partner for Bellus. As I often say: ‘The best way to predict the future is to invent it.’ Pivot Point has done just that.”

LAB blurs the line between learning and fun—perfect for today’s and tomorrow’s beauty students. LAB engages through four key dimensions:

  1. • Education that delivers top notch content, social interaction and learning strategies, all blended with technology
  2. • Customization to enhance individual schools’ brand with custom-tailored learning experience
  3. • Communication that opens lines of conversation within the school community—one-to-one, one-to-many and many-to-many
  4. • Gamification that incorporates game-like elements to make learning more fun and to celebrate student and educator accomplishments

Demonstrations of the Pivot Point LAB System are available to beauty school principals, by calling 1-800-886-4247. Pivot Point will assist schools in developing personalized plans for roll-out, with innovative delivery methods and unmatched customer service.

Photo caption: Robert Passage, Pivot Point chairman and CEO and Lynelle Lynch, president and owner of Bellus Academy, and president of The Beauty Changes Lives Foundation.


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