24 June 2024

Green Beauty: Kevin.Murphy Celebrates Earth Day with Year-Round Initiatives!

For Kevin.Murphy, every day is Earth Day! Protecting the environment is an important part of the brand’s heritage, from packaging and product to salon education and global initiatives.

All Kevin.Murphy product packaging is recyclable or biodegradable. The brand uses natural ingredients from sustainable and renewable sources, harvested utilizing methods that don’t harm the environment whenever possible. Devoid of harmful sulphates, Kevin.Murphy relies upon natural surfactants from the Soap Bark Tree Quillaja and other plant-derived sources to create a rich luxurious lather. Additionally, Kevin.Murphy is recognized by PETA as cruelty-free!

At the salon level, Kevin.Murphy offers Green.Salon Project, a virtual salon that demonstrates initiatives that salons and individuals can undertake to reduce their carbon footprint and the impact on the environment while saving money. Salon owners and employees can virtually build their salon from the ground up to learn more about small changes with a big impact.

Globally, Kevin.Murphy is proud to partner with Al Gore’s climate change leadership program, The Climate Reality Project. A non-profit global organization, The Climate Reality Project is dedicated to educating the public about the science and impact of climate change and to work towards solutions at a grassroots level worldwide. Brand founder Kevin Murphy is a Climate Reality Project Presenter and regularly communicates climate control messages to a broad network of hairdressers, stylists, and consumers.

This April 22, join Kevin.Murphy in celebrating Earth Day and make the brand’s core value, “The Choices We Make,” part of your everyday reality.

For more information, click here!


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