EsteticaNetwork’s web platform continues to grow! The latest arrival is Amabeleza, the new Brazilian website signed by Estetica and launched last weekend during Hair Brasil, the leading local trade fair.
Conceived for hairstylists & beauty professionals, but also for everyday “consumers”. Brimming with news and updated regularly, edited by a staff of highly specialised journalists. Vivid, interactive and graphically stunning. Amabeleza.com.br is the all-Brazilian website signed by Estetica and launched a few days ago at Hair Brasil, the Brazilian trade fair focusing on beauty, hair, and perfumery.
The site immediately became a bit hit! Page views continue to grow, local and international brands are offering positive feedback, and bloggers and readers are interested. The reasons for such success? Undoubtedly the quality of the contents –written by editor Gillian Borges and beauty blogger Ivete Vitar– the navigability of the EsteticaNetwork web format is tried and true, the continual updates and capacity of the entire staff to follow trends, nab news, and publish it also thanks to Amabeleza social networking. Above all, Facebook, where Ivete Vitar is always present with her Acontece blog: posts full of images and tips, real time reporting from events, cool hot spots, and everything you need to know about the Brazilian beauty sector.
This is a site you will want to keep up with! There are many more innovations that Amabeleza.com.br is working on for the professional sector and consumers alike, keeping in mind both Brazilian and international followers… Stay tuned!