27 January 2023

Hot News / Noticias Frescas! Matrix launches Matrix en Español in the USA!

First Ever Education Initiative for Spanish-Speaking Stylists! In accordance with its mission statement to “Reach All, Teach All,” Matrix has launched a new education program targeted to Spanish-speaking stylists in the U.S. 

According to Matrix VP of Education Martin Dale, the company has assembled an elite team of 11 Spanish speaking educators, headed by seasoned Matrix Artist Robert Santana.

According to Dale, Matrix en Español targets stylists in Spanish-speaking areas with classes designed to provide indepth information on Matrix products and techniques. In addition, Santana and the team recently completed a photo collection of new looks created specifically for this program, which includes how-tos. In addition to being available in in-store classes, this new Matrix Spanish language education will be accessible on mymatrixfamily.com 

Robert and his team will offer 150 classes and reach more than 3,000 hairdressers in 2015,” says Dale. “In addition to being a Matrix educator, Robert is a salon owner in New York, and each member of the Matrix En Español team works in a salon in their community. We have charged Robert and his team with creating and guiding the looks and the education that are most relevent to the Spanish-speaking community, and to hold the standard moving forward. We are extremely proud to be the first and only professional product company to support the Spanish speaking members of our Matrix family.”

For more information, class schedules and online Spanish education, visit mymatrixfamily.com 


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