27 January 2023

Get the Look: Versace’s Glamorous Sexiness styled by Guido for Redken

Redken Global Creative Director Guido added a nonchalant sexiness to Versace’s Fall/Winter 2015 show with a glamorous, modern hairstyle that was saturated in shine.

By playing up each girl’s individual personality and drenching the hair in Redken’s Diamond Oil High Shine Airy Mist, Guido achieved a natural, rock-and-roll-inspired look that made a bold statement on the runway.

This season, Donatella wanted each girl to be herself, but very glamorous, modern and sexy, which is always the look here at Versace. The hair is kind of natural in a sense, but in a way it feels very rock-and-roll. The key is keeping the personality – some girls have bangs and there are different lengths and textures to bring as much personality to the runway as possible. I used a curling iron to put a little rough texture in, so some girls are a bit wavier or more texturized than others. Then I drenched the hair with Redken’s Diamond Oil High Shine Airy Mist so it’s saturated in shine and very rich-looking to get that nighttime, urban feeling. The final look is very glamorous, but in a nonchalant way,” says Guido, Redken Global Creative Director.

Create the Look!

  1. – Apply a quarter-size amount of Redken Guts 10 volumizing spray-foam mousse to damp hair, working into the hair from roots to ends.
  2. – Blow dry hair at the roots to add some volume, but let the length of the hair dry naturally.
  3. – Bend small sections of hair around a 1-inch curling iron for added texture, spraying with Redken Forceful 23 super strength hairspray for hold and definition.
  4. – Liberally spray Redken Diamond Oil High Shine Airy Mist all over hair, focusing on the ends, for a drenched, high-shine finish.

Photos: Getty Images



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