Following the success of the ITVA’s, Wella launches the 2015 Trend Vision trends online to emphasise its continued commitment to creativity and craftsmanship in the digital space.
The new 2015 Trend Vision trend reveal will go live at 11 am New York Time / 8 am LA Time on December 1st on www.wella.com/live
The Trend Vision catwalk shows featuring the SS15 and AW15 collections will be uploaded onto the website, allowing viewers to view the incredible Trend Vision reveal. In addition, users are able to explore the event content fully, with the ability to choose different camera angles for viewing and watch backstage interviews and footage with top stylists and models. This unique, 360º interactive experience offers users the chance to become truly immersed in the world of Wella Professionals to discover the inspiration behind the trends.
Users are able to explore the Haute Couture Spring/Summer 2015 collection, created for the spectacular TrendVision show by Akin Konizi, HOB International Creative Director and quadruple winner of HJ’s British Hairdresser of the Year Award. The Haute Couture Autumn/Winter 2015 collection has been created by Cyril Brune, a top international stylist from France and the first ever ITVA Young Talent winner who returned to Wella’s Trend Vision event 11 years after his win to showcase his styling expertise.