The upcoming Wella Professionals’ 2014 International Trend Vision Awards will be broadcasted live from Monte Carlo (Monaco) on Sunday 23rd November at 8:00 am EST / 5:00 am PST!
The countdown has started to the next International Trend Vision Awards (ITVA): the Wella Professionals competition that draws hairdressers from all over the world. This year, 61 finalists from 35 countries will take to the stage to compete for victory in the Color and Young Talent categories, inspired by the 2014 Urban Native and Borderline Beauty trends.
Everyone can watch the event online, by connecting to www.wella.com/live on 23rd November at 8:00 am EST / 5:00 am PST. The audience can also vote for their favourite finalist in each category for the People’s Choice Award! Votation Time: 8:00 am-12:00 am EST / 5:00 am-9:00 am PST.
The finalists will be judged by an expert panel that comprises also two global creative directors from Wella –Josh Wood (Color) and Eugene Souleiman (Styling)– media representatives and top international hairstylists. The Award winners will receive a trip to the ITVA 2015 finale as well as being featured in Estetica Magazine!