The biggest influence for Totemic was globalization and what’s happening in the world today. Michael Polsinelli and Shay Dempsey, Global Art Directors for Sebastian Professional, looked at subcultures from all around the world with the idea of creating something that would be completely new to the eye.
“Our goal was to take elements from past traditions or crafts and make them our own. After many attempts, we created several new techniques inspired by past ones, and that was pretty exciting. Tribal is one thing. But we are the tribe, Sebastian is the tribe,” says Shay Dempsey.
- Hair: Michael Polsinelli & Shay Dempsey
- Jewels: Giles & Brother